I’m a passionate marketing and advertising executive with over a decade of leadership success driving measurable impact in business and organizational performance. My expertise is conceptualizing marketing initiatives that align corporate objectives with consumer wants, enabling the business to go to market across multiple marketing and media channels, seamlessly delivering message to the target audience, analyzing results and then issuing recommendations to optimize, repeat and scale.

Areas of Expertise


 

Strategic Planning

Creative Development

Production

Integrated Marketing

Sponsorship Activation

Branded Content

Project Management

Brand Ambassadors

Budget Management

Contract Negotiations

Public Relations

Recent Projects


 

A brand refresh led by a complete creative overhaul.

A campaign giving back to local businesses hit hard by the COVID-19 pandemic.

During the pandemic, built and activated several virtual events where my brand was a top-tier sponsor.