“The man who stops advertising to save money is like the man who stops a clock to save time.” - Henry Ford

Steve Jobs once said, “The only way to do great work is to love what you do.” And I truly thrive at creative development and production. It all begins with an idea, and the way you tell your brand story makes all the difference. From conceptualization, to scripting, to pre-production, to being on set, to post-production, to final delivery - there is a certain energy that comes with the process, and if you know, you know. And if you don’t know - well, now you have me!

My experience spans the direct response realm, to testimonial advertising, and now to a complete brand refresh developing rich content, authentic messaging and improved storytelling to build marketing position and grow brand trust.

Turns out, everyone DOES sound better in the shower! And it turns out The General is a quality insurance company that’s been saving people money for nearly 60 years.

Turns out, Montell Jordan knows how to do almost everything. And it turns out The General is a quality insurance company that’s been saving people money for nearly 60 years.

Turns out, it is hard walking a mile in someone else’s shoes. And it turns out The General is a quality insurance company that’s been saving people money for nearly 60 years.

Turns out, Michael Buffer talks in a sports announcer voice all the time. And it turns out The General is a quality insurance company that’s been saving people money for nearly 60 years.

It turns out that Shaq and Milton were right! The General has been offering quality insurance and affordable rates for nearly 60 years!

Turns out The General has been offering quality insurance and affordable rates for nearly 60 years!

Turns out The General has been offering quality car insurance at affordable rates for nearly 60 years!

Turns out The General has been offering quality car insurance at affordable rates for nearly 60 years!

Turns out The General has been offering quality car insurance at affordable rates for nearly 60 years!

Discover how low your rates could be with a quote from The General!

It’s easy to get used to paying low rates when you have The General Insurance.

The General will cover you when others won’t.

The General will cover you when others won’t.

The General will cover you when others won’t.

The General makes it easy to get affordable car insurance with low monthly payments and your choice of payment due date.

Don’t let a third wheel cramp your style, just because of a less-than-perfect driving record. Call The General!

When life happens, The General helps keep you covered. Let The General make life easier.

When life happens, The General helps keep you covered. Let The General make life easier.