“The man who stops advertising to save money is like the man who stops a clock to save time.” - Henry Ford
Steve Jobs once said, “The only way to do great work is to love what you do.” And I truly thrive at creative development and production. It all begins with an idea, and the way you tell your brand story makes all the difference. From conceptualization, to scripting, to pre-production, to being on set, to post-production, to final delivery - there is a certain energy that comes with the process, and if you know, you know. And if you don’t know - well, now you have me!
My experience spans the direct response realm, to testimonial advertising, and now to a complete brand refresh developing rich content, authentic messaging and improved storytelling to build marketing position and grow brand trust.